Manufacturer of nuts and dried fruits
“Yummy” is a delicious and healthy snack for every day for kids and adults. The company produces nuts, dried fruits and mixtures, which it sells through torrent networks and stores in Kaliningrad.
Previously, the existing “Yummy” label was outdated, the graphics did not meet consumer demand. For example, the color scheme looked quite unsavory, the information was poorly read because of the large amount of small text. We faced the task of updating and facilitating visual identification, as well as separating product categories with color markers, differentiating them from their competitors.
We have developed a new unusual shape and fresh label design that solves several important problems at the same time. First, the need to demonstrate and emphasize the visceral qualities of the product. Thus, we have provided a round “window” in the center of the label. This technique gives customers the opportunity to visually familiarize themselves with the product.
Secondly, created a bright and memorable design, consistent with modern trends. This is expressed in harmonious color combinations, friendly typography, a mood of lightness and freshness. Tasty and easy!
Bright and saturated colors will draw attention, convey the positioning of products and the main brand message – tasty and easy.
The main corporate font is Baloo in Regular – rounded, soft and friendly. Used for headings and important text. The optional font is Open Sans, in Regular and Bold, which is neutral and readable. Used for the main typesetting text and footnotes.
They understood us absolutely right the first time and provided us with a package design concept, which was subsequently accepted and produced. We are very satisfied.
We entrusted the Brandlif team with the management of social networks. The work was always done qualitatively and on time. Recommended!
We worked together in a number of areas: from packaging design and outdoor advertising to comprehensive social media management. We have always been pleased with the results!
When it was time to think about a new name, a recognizable logo and corporate style, I turned to the Brandlif team. Not once did I regret it - the result surpassed all expectations!
Thank you Brandlif Digital Agency for the quality and prompt work, for the pleasant and sincere communication. Among the variety of proposals on the market only Dmitry Zabavin's team approached the issue with a keen interest, with a desire to produce a great result, and not just to work off the order.
We would like to thank the agency Brandlif for developing the site. The guys approached the process creatively, and we and our clients were happy with the result!
The Brandlif team took a comprehensive approach to working on our project, offering the latest and most advanced ways to promote the brand and product. When we came for the promotion of Instagram accounts, we got full-fledged marketing support for the whole business.
We express our gratitude to the agency Brandlif for the development of the site.
Young creative team, experts in their field. We were delighted with the site.