MOI Beauty Studio | Brandlif

MOI Beauty Studio

Client

The MOI beauty studio
is located in Cannes, France.

Services

Identity
Corporate identity

About the company

A premium beauty studio located in Cannes. The high level of service and compliance with the strictest industry standards is what makes “MOI” special territory.

Task

We had the task to win over the audience with one look and make it clear: we have taste, elegance, and care. The turnkey corporate identity for the new brand of beauty services – from the idea to visualization – was implemented by our team.

Solution

When developing the corporate style, the main requirement was to stand out against the competition. We used predominantly warm, sandy colors, and we also put an emphasis on the logo. The color palette, in turn, adds to its elegance, depth and originality.

The overall composition fully underlines the character of the brand: subtle, neat, feminine, elegant, natural, and trustworthy. With the help of corporate style we have conveyed the positioning of MOI brand – a place which is created to emphasize the beauty and individuality of women, to create the most comfortable conditions for relaxation, because here each client is treated with care and used a special approach.

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